Award Won!
Best Social Media Crowdsourcing Game

Vision
BreakAway LTD
Vision was designed to allow eye care professionals to practice a needs based sales process for dispensing lenses for glasses called Needs Based Dispensing/RISK(NBD) which requires eliciting patient needs and matching them with recommended solutions. NBD is taught either in-person or via an e-learning course followed by a live facilitated role play and test component. Vision is designed to reinforce and/or replace the in-person role playing and testing. The game is launched and tracked by the Essilor LMS and includes a collection of gamified virtual patient conversation simulation modules and associated mini-games designed to reinforce core concepts.